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Brand identity

Nicci Nutrition

Case study

Overview

Nicci Nutrition is a personal brand that encourages healthy eating habits. Plain Vision Agency created the brand's logo and developed a social strategy.

Nicci Nutrition Business Cards

The Problem

Nicci Nutrition wanted to target a specfic demographic on her social channels. Although she has an overall business concept, there was no brand identity or a defined marketing strategy.

With plans to grow her brand identity, Nicci Nutrition required her social media to have consistency and relevant content that would appeal to her broad target audience of women.

Nicci Nutrition Letterhead

The Outcome

Plain Vision Agency worked with Nicci Nutrition by creating a brand logo, followed by a strategy for social media which included the redesign of her social channels into a consistent brand look and feel.

Once we defined the brand identity and created her brand guidelines, we focused on her proposed social channels to develop a social structure to build a robust online presence.

As Nicci Nutrition's preferred social channel was Instagram, it was vital to create more potent imagery to connect with her ideal audience.

We continue to support Nicci Nutrition with ongoing marketing consultancy.

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